An occasion where prepared pizza bases are offered to consumers at a reduced price. This promotional strategy can encompass various forms, including discounts on pre-made dough balls, par-baked crusts, or even prepared pizzas using the discounted dough. For instance, a grocery store might advertise a special on their refrigerated pizza dough, lowering the cost per unit for customers.
The purpose of these events is multifaceted, providing advantages for both vendors and purchasers. Lower prices attract cost-conscious buyers, encouraging them to experiment with home pizza making or to purchase more frequently. Simultaneously, suppliers benefit from increased sales volume, reduced inventory, and the potential to attract new, long-term patrons. Historically, such offers have been utilized to clear excess stock or to drive traffic during slow periods.